Road to Respect: Path to Profit by Erica Pinsky

It is no secret that the world we work in has changed dramatically in the last few decades – the way we work, the type of people we want to work with and the type of work culture that drives positive results.

With all of these changes, Erica Pinsky points out in her book Road to Respect: Path to Profit that the one thing that hasn’t changed is that employers still hold the ultimate power in the workplace; with that power comes an even greater responsibility to build a culture based on respect as the key to sustainable profitability. Studies show that money is not the main factor keeping employees in a job any more; people stay because of workplace culture and relationships.  Therefore, with the shifting demographic and opportunities available in the new millennium it is imperative that organizations are aware of the dramatic effect their workplace culture has on the bottom line.

Through case studies and stories about what the top Employers of Choice are doing right, Pinsky encourages us to evaluate the current state of our work environment and empowers leaders to be proactive in building the kind of respectful work culture where the link between culture, job performance and profit is appreciated.  The Road-to-Respect: Path to Profit offers key insights and calls to action that change the way we view respect in the workplace.

Part 1 takes us through what respect is and what it looks like as a core competency in the workplace.  Part 2 dives into how to create a value-based culture where respect is one of the most important core values.  Pairing examples of how some of the most well-respected and successful organizations in Canada are doing this with impressive statistics, we are shown how things like embracing diversity, aligning people and processes with core values, having respectful collective leadership and promoting coaching throughout the organization can transform an organization into an Employer of Choice that attracts and retains the top talent. Part 3 is where the course is really charted. While every organization will find its own path, Pinsky, provides tools on how to assess and evaluate respect in your current culture starting with questioning and information gathering as the foundation.

This easy to read book paints a clear and vivid picture of what the many facets of respect looks like in a thriving organization.  Through numerous ‘respectful practices’ we are not just told, but shown how to move toward a culture where respect is a living a core value and success and profitability are the outcomes.  It is the “roadmap” to respect and path to profit.

Definitely worth the read.

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